Press Release
| FOR IMMEDIATE RELEASE January 14th 2009, Bidart, France - iKlax and the iPhone When Multitrack Music Becomes Accessible To All For the 2009 Midem Music Trade Show, iKlax launches an innovative musical application for iPhone and iPod Touch owners. It is becoming a reality to access albums and singles in iKlax multitrack and interactive audio format directly from ones mobile device. The 20 million iPhone and iPod Touch users worldwide can now browse the innards of a song, activate and deactivate the various tracks to vary the songs arrangement and change the listening experience. The singles or albums recorded into this application will be available for download through the App Store (an international success with 300 million downloads since its opening in July 08'). The Concept: Each "application" corresponds to an artist. Each "application" can contain one or more songs. The application can be offered for free or for a fee, according to the artist or labels strategy choice. Every application can be entirely customized for every artist, including buttons, sliders, general graphic design and text. The application can feature a direct link to iTunes. The functionalities: The Playlist Tab provides access to the songs. |
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song. During playback, the user can play by switching tracks on/off to vary the songs arrangement. The user can also change each track's volume independently.
The iKmix Tab provides access to the variations offered directly by the creator of the song.
Get acquainted with the concept through a free multitrack version of Jingle Bells available in the Music section of the App Store.
A great alternative in the face of the ongoing music market crisis
In continued difficult times for CD sales, the iKlax iPhone application represents an additional opportunity for artists and labels to distribute their music and insure successful promotion through a contemporary and iconic device.
Basically it is really an opportunity for artists to offer an enhanced listening experience of their work and a way to reach their fan base. It increases visibility on a new digital device and offers better chances of music sales.
Let’s meet @ MIDEM
For more information on the technology and the company, Owen Lagadec
(iKlax Media CEO) will be pleased to meet you during the 2009 MIDEM.
Press Kit, photos and videos available on http://iklaxmedia.com , press section.
| Press Officer: Sandrine MORENO press@iKlax.com Ph: + 33 5 59 43 85 20 |
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